Dalman Swot Essay

Dalman and florilegium atomic number 18 considering a large-scale expansion for their business, sandwich linebacker blitzing. In order to come to the right closing they need to do a SWOT compend which means determination a strength, a weakness, an fortune and a threat in regards to the operations of the business. By performing a SWOT analysis Dalman and Lei get out be able to find factual information about their indispensable and external business environment. Then they will be able to draw off advantage of opportunities presented to them by playing on their strengths, correcting their weaknesses and counter acting threats, or those items or actions of competitors deemed potential threats. The first part of doing the SWOT analysis is to report one strength and one weakness in regards to Sandwich blitzkriegs inner resources. Sandwich Blitzs strength is that they read a positive cash flow and Lei knows that they have tolerable money to open two new locations. Even though she mentions that at that place has been a decrease in traffic in the stores near the affair parks they ar still making a profit. Their weakness is their internal structure is not functioning correctly at the moment.Dalman and Lei are spending the majority of their time helping the managers with budgeting and the daily accounting process. These are things the managers should be doing themselves without Dalman and Leis help. The second part of doing the SWOT analysis is to identify one opportunity and one threat in regards to Sandwich Blitzs external environment. Sandwich Blitz currently has octette locations but they are all within one metropolitan area. So, an opportunity for Sandwich Blitz is that they could expand into another city. The threat that Sandwich Blitz faces is that competitors are entering the market because they have shown to be profitable. Lei mentions that there are two new franchise operations emerging into the market that offer similar food products as Sand wich Blitz. In short, Dalman and Lei need to put together a strategic plan to elucidate the issues that the business is currently facing before they jump feet first into the whim of expanding and opening new locations.